Tue Jan 13, 2015 2:36 pm
Blackmagic Design today announced that the Blackmagic Production Camera 4K was used to shoot Australian new wave band Pseudo Echo’s music video for the title track off their new album “Ultraviolet.” Shot entirely on green screen, Melbourne, Australia based production company Final Focus required a 4K camera that delivered Ultra HD cinematic images at an affordable cost.
“We needed a 4K camera due to the fact that the music video was shot entirely on green screen. This not only helped in regards to the quality of the key, but also gave us the ability to punch in for a closer shot without quality loss since the delivery was HD,” explained Adam Haywood, DP and co owner of Final Focus. “The Blackmagic Production Camera 4K’s images are amazing, and even back in the edit suite, I couldn't believe how good the shots looked.”
The look and feel of the music video was inspired by lead singer Brian Canham’s love for retro and futuristic films and art, and this is a passion he shares with the video’s director Stuart Stanton, also co owner of Final Focus. Brian wanted to explore the idea of people's energy existing beyond death in an ultraviolet realm.
For more information, please visit https://www.blackmagicdesign.com/press/ ... seID=62250.
“We needed a 4K camera due to the fact that the music video was shot entirely on green screen. This not only helped in regards to the quality of the key, but also gave us the ability to punch in for a closer shot without quality loss since the delivery was HD,” explained Adam Haywood, DP and co owner of Final Focus. “The Blackmagic Production Camera 4K’s images are amazing, and even back in the edit suite, I couldn't believe how good the shots looked.”
The look and feel of the music video was inspired by lead singer Brian Canham’s love for retro and futuristic films and art, and this is a passion he shares with the video’s director Stuart Stanton, also co owner of Final Focus. Brian wanted to explore the idea of people's energy existing beyond death in an ultraviolet realm.
For more information, please visit https://www.blackmagicdesign.com/press/ ... seID=62250.