Blackmagic Design Should Tackle Data Storage

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timbutt2

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Blackmagic Design Should Tackle Data Storage

PostSun Apr 30, 2017 11:22 pm

After reading this article: http://spectrum.ieee.org/computing/it/t ... solescence

I really want to see Blackmagic Design tackle Data Storage the same way they've tackled various other areas of the industry. I would love for them to come up with a far more cost efficient solution. Either they do it with LTO technology, or another. Here are the major things we need:

1) Long Term Storage
2) Future Proof Data Write/Read Technology
3) Fast Write/Read Speeds
4) Inexpensive Hardware

If there's anyone I think could do this it's Blackmagic. Look at what they've done with Resolve, Fusion, Fairlight, Ultimatte, and their cameras. Amazing technology at amazing costs.

What are your thoughts? Should Blackmagic tackle this task? What method are you using for your long term storage of your digital media? What media storage method is your favorite for storing your digital media?
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Andrew Kolakowski

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Re: Blackmagic Design Should Tackle Data Storage

PostMon May 01, 2017 12:07 am

Lets wait and see what will happen with Resolve price and BM as company.
THERE IS NO SUCH A THING LIKE FREE- most basic rule of economy :)
Do you think that BM by selling Resolve at 299$ can pay salaries of their development team for long time?
Programmers earn very high salaries and you need to have money to pay those salaries. You can't keep inserting money into company.
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timbutt2

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Re: Blackmagic Design Should Tackle Data Storage

PostMon May 01, 2017 2:30 am

I think they will offset the cost of Resolve Studio with their new panels. $995 and $2995 for the Micro and Mini panel respectively should cover the pay of the salaries for their development team.


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Andrew Kolakowski

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Re: Blackmagic Design Should Tackle Data Storage

PostMon May 01, 2017 10:46 am

Yep, you have to find money somewhere else, but do you really think that panels sells can drive BM? I think it's more all hardware which they sell.
I don't see what BM could do to the storage industry. Do you want them to start making own hard disks or LTO tapes? Not going be that easy at all. Competition is huge. Offer online storage and fight against Google, Amazon etc.? There are already fairly cheap unlimited cloud storage options for small companies.
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JPOwens

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Re: Blackmagic Design Should Tackle Data Storage

PostMon May 01, 2017 3:59 pm

Andrew Kolakowski wrote:Yep, you have to find money somewhere else, but do you really think that panels sells can drive BM? I think it's more all hardware which they sell.
I don't see what BM could do to the storage industry. Do you want them to start making own hard disks or LTO tapes? Not going be that easy at all. Competition is huge. Offer online storage and fight against Google, Amazon etc.? There are already fairly cheap unlimited cloud storage options for small companies.


Starting to decompress and process the events of the past week.

It seems that LTO is showing signs of going over the cliff. The issue is that it is longitudinal, physical, and like every other archive format, requires a hardware player platform. Also given the shooting densities and ballooning files of contemporary production, the end result for this format, already present in a number of markets, is *buildings* full of tape cartridges that *no one* is every likely to use or see again. It gives hoarding a bad name.

Instead, it seems clear that we are going toward buildings full of SSD cloud storage.

As to financing Resolve development, you do have to look across the entire Black Magic Design hardware offering. All those cards, I/O boxes, switchers, converters, cameras, what-have-you, they are quite obviously offsetting this marquee (or "halo" if you will) item. Like a car manufacturer, the Chevrolet Corvette and Dodge Viper spring to mind, its all those Cruzes (and the fantasy attached) that keeps the production line rolling.

Its just bread and butter. The economic math is neither secret nor complicated. If you stayed in a casino hotel on the Strip, you have to know its all those sad people mechanically plugging the one-armed bandits that kept your room rate under $320 a night. Or less.

jPo, CSI

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