Tue Feb 11, 2025 6:30 pm
In a bustling supermarket, customers push carts between aisles filled with colorful products and tempting offers. Amid this everyday scene, something extraordinary unfolds: a man hovers in midair, his cart floating beside him. This surreal moment is at the heart of a new campaign for Rossetto Supermarkets.
We spoke with Director of Photography (DP) Alessandro Zonin (AIC,IMAGO) about the challenges and creative choices that shaped the television commercial, shot using the Blackmagic PYXIS 6K digital film camera.
“I have been using Blackmagic cameras for years, but as soon as I heard about the launch of the PYXIS 6K, I went to Adcom in Bologna to test it. I was immediately impressed by its powerful and innovative features,” noted Zonin.
For more information, please visit: https://www.blackmagicdesign.com/media/ ... 0250211-01
We spoke with Director of Photography (DP) Alessandro Zonin (AIC,IMAGO) about the challenges and creative choices that shaped the television commercial, shot using the Blackmagic PYXIS 6K digital film camera.
“I have been using Blackmagic cameras for years, but as soon as I heard about the launch of the PYXIS 6K, I went to Adcom in Bologna to test it. I was immediately impressed by its powerful and innovative features,” noted Zonin.
For more information, please visit: https://www.blackmagicdesign.com/media/ ... 0250211-01