SociallyU Goes Virtual with Ultimatte 12 4K

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Grace McInnis

Blackmagic Design

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SociallyU Goes Virtual with Ultimatte 12 4K

PostTue Aug 01, 2023 7:41 pm

Blackmagic Design today announced that eight Ultimatte 12 4K real time compositing processors are being used to revolutionize virtual sets at SociallyU, a Chattanooga, TN based video production studio. SociallyU specializes in real time editing and virtual production, backed by an 18 ft. by 30 ft. greenscreen stage and an end to end Blackmagic Design workflow, including six Blackmagic Studio Camera 6K Pros. With a firm commitment to delivering exceptional videos at record speed, SociallyU operates by the slogan “We make videos as fast as you can talk.”

“We are committed to delivering quality videos in record time. To achieve this, we built our workflow around a chroma key stage, Unreal Engine, Ultimatte and Blackmagic cameras,” explained SociallyU’s President André Dantzler. “On the quality front, we needed a key that’s extremely realistic. We evaluated every hardware and software option, and Ultimatte emerged as the only solution that delivered on everything while adeptly handling intricate nuances, like individual hairs, shadows, and seamless floor to ceiling environments, all in real time.”

“Our workflow is 4K end to end, which also helps us deliver on quality. We originally had the Blackmagic Studio Camera 4K Pros but advanced to the new 6K model for the extra resolution and EF mount,” he continued. “Now we can use high end cinema EF glass without the need for adapters, further promoting a cinematic look and enhancing camera tracking.”

For more information, please visit: https://www.blackmagicdesign.com/media/ ... 0230801-01

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