Blackmagic Design today announced that gaming firm Loaded used a Blackmagic Design backed workflow for streamer shroud’s recent “Fragathon,” the gamer’s version of a subathon. With an average concurrent viewership of 11,879, the subathon amassed more than 27 million views across YouTube, TikTok and X and raised more than $1 million for St. Jude Children’s Research Hospital via a mixture of donations, channel revenue and in game challenges.
“The ‘Fragathon’ is shroud’s version of the popular subathon style event where a creator goes live for 30 days straight,” said Loaded’s VP of Content and executive producer on the project, Ricky Gonzalez. “Shroud is one of the most storied and successful content creators in the gaming space, so we wanted to create an event that married his love for gaming with raising money for an incredible cause.”
A multitude of Blackmagic Design studio cameras and an ATEM Mini Extreme live production switcher were used to help produce the 30 day live stream across multiple sets constructed in shroud’s home.
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