Fri Aug 29, 2025 3:41 pm
Blackmagic Design today announced that social marketing agency CRATERR, alongside production company Moai Films, recently completed a commercial package for KIA’s all new SUV using Blackmagic URSA Cine 12K LF and Blackmagic PYXIS 6K digital film cameras, as well as completed editorial and post production using Blackmagic Cloud and DaVinci Resolve Studio editing, grading, visual effects (VFX) and audio post production software. The campaign brought together four of YouTube’s top creators and a professional film crew, blending the authenticity of creator led storytelling with the precision of high end commercial filmmaking.
“This was truly a hybrid production,” said Lukas Colombo, director of the KIA campaign and co founder of CRATERR. “We had creators who are used to working fast and solo now collaborating with a full commercial crew. It was a dynamic fusion of agility, energy, and professional grade gear. It’s the heart of what CRATERR does, bridging two worlds to elevate the creative impact.”
Shot with the URSA Cine 12K LF and PYXIS 6K, the production exemplified CRATERR’s signature model, where creator culture meets Hollywood, elevating both authenticity and cinematic execution through cutting edge filmmaking tools. Post production was completed entirely in DaVinci Resolve Studio, with Blackmagic Cloud enabling a seamless remote workflow.
For more information, please visit: https://www.blackmagicdesign.com/media/ ... 0250828-01
“This was truly a hybrid production,” said Lukas Colombo, director of the KIA campaign and co founder of CRATERR. “We had creators who are used to working fast and solo now collaborating with a full commercial crew. It was a dynamic fusion of agility, energy, and professional grade gear. It’s the heart of what CRATERR does, bridging two worlds to elevate the creative impact.”
Shot with the URSA Cine 12K LF and PYXIS 6K, the production exemplified CRATERR’s signature model, where creator culture meets Hollywood, elevating both authenticity and cinematic execution through cutting edge filmmaking tools. Post production was completed entirely in DaVinci Resolve Studio, with Blackmagic Cloud enabling a seamless remote workflow.
For more information, please visit: https://www.blackmagicdesign.com/media/ ... 0250828-01