Thu Jun 25, 2015 2:08 pm
Blackmagic Design today announced that the Coca-Cola Company’s new Fanta television commercial, starring popular Chinese teenage band TFBOYS, was graded by Beijing based HomeBoy Cine Studio with DaVinci Resolve.
In the new commercial, TFBOYS interpret different flavors of Fanta soda and call on young consumers to join in a cuteness competition, where based on the votes, the cutest person is elected.
Wentao Li, Resolve colorist at HomeBoy Cine Studio, who graded Golden Horse Award winning film “The Hammer and Sickle Are Sleeping” and commercials for some of the largest international brands, such as Volkswagen, Toyota and Samsung, was tasked with producing a vibrant, clean and film like look for the Fanta spot. He also had to finish the work, from conforming to color grading and outputting, within six hours.
To learn more, please visit: https://www.blackmagicdesign.com/press/ ... 0150625-01
In the new commercial, TFBOYS interpret different flavors of Fanta soda and call on young consumers to join in a cuteness competition, where based on the votes, the cutest person is elected.
Wentao Li, Resolve colorist at HomeBoy Cine Studio, who graded Golden Horse Award winning film “The Hammer and Sickle Are Sleeping” and commercials for some of the largest international brands, such as Volkswagen, Toyota and Samsung, was tasked with producing a vibrant, clean and film like look for the Fanta spot. He also had to finish the work, from conforming to color grading and outputting, within six hours.
To learn more, please visit: https://www.blackmagicdesign.com/press/ ... 0150625-01