the Future of Cinematography

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Uli Plank

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Re: the Future of Cinematography

PostFri Jun 09, 2023 3:35 am

What a great stop-motion animation! And even touching the subject of recycling at that time. Bravo!
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Videobegin

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Re: the Future of Cinematography

PostFri Jun 09, 2023 7:02 pm

This demonstration let me think of another way of consuming content.


Ok "goscreen" : I have one hour and I want a love story with one male and one female in a paradise isle.
For characters start with George Clooney and Lauren Bacal.

AI will create story, create dialogues, animate characters in virtual reality.

Technology is moving ahead but we can use it with cleverness ;)
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Howard Roll

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Re: the Future of Cinematography

PostFri Jun 09, 2023 9:23 pm

Without even a hint of irony, creeps of the world rejoice!

Good Luck
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robedge

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Re: the Future of Cinematography

PostSun Nov 19, 2023 7:23 am

Kim Janson wrote:So BMD release iPhone app, and industry gets exited providing iPhone gages to fit lenses, handles, filters, to fit iPhone to gimbal.

Me too I have to admit I use iPhone camera more than any other camera, but the point is, it is always with me and easy to use, to build an actual camera of it, I do not get it.


Back in 2013, the guy who made this video used it on Kickstarter to raise the money he needed to start a company doing what you say you don't get.

The video shows him making one of the items of gear that was used with an iPhone 5S to make a widely watched short film about Bentley automobiles.

You in particular might enjoy this video:

Video Cameras: iPhone, Pocket 4K
Microphones: Schoeps, DPA, Voice Technologies
Audio Recorder: Sound Devices
Monitor: Eizo
Computers: Mac Studio, iPad Pro
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hynesaveryy

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Re: the Future of Cinematography

PostThu Apr 17, 2025 5:48 pm

I share your concerns about deepfakes and their impact on trust. You're right that we're entering a world where validating what's real will become increasingly difficult. Those voice cloning technologies like the one you linked are getting scarily good with just tiny samples of audio.
The idea of needing special institutions just to authenticate information makes a lot of sense. It's a challenge we haven't faced before at this scale - when you can't trust your own eyes and ears, how do you establish what's true?
Have you tried [https://narrati.io/]? As a user of it, you might find it interesting how it handles the creation of fictional content while maintaining ethical guardrails. While it's a storytelling tool rather than authentication technology, seeing how AI systems can be designed responsibly might give some hope.
I agree that governments will likely be too slow to respond, just like with climate change. We probably need both technological solutions (like digital watermarking) and regulatory frameworks to address this issue before it completely erodes public trust.
What concerns you most about deepfakes - is it the political misinformation risk, personal privacy violations, or something else?
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rick.lang

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Re: the Future of Cinematography

PostFri Apr 18, 2025 1:20 am

There’s so much to say about that question, I’d be up all night writing the response. Best not get me started. Good thing this forum doesn’t have a Bitcoin crypto section as I’d have similar issues. And I don’t care if someone is using Generative AI in ‘their’ work or made millions selling crypto, I don’t.
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WahWay

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Re: the Future of Cinematography

PostFri Apr 18, 2025 7:21 am

A decade from now there won't be a need for memory cards, everything is saved on cloud. AI will auto correct, change and add to what you record in camera. The need for lighting, use of talents, suitable location, etc, can be manipulated so much with AI the tradional art of filming will be much reduced.
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rick.lang

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Re: the Future of Cinematography

PostFri Apr 18, 2025 9:21 am

You’ll have traditionalists doing things the old way like those who shoot on film today but create digital intermediates for post.
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ricardo marty

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Re: the Future of Cinematography

PostSun Apr 20, 2025 6:25 am

Two years after his thread, AI studios have started to populate the business. Though still not perfect, they are almost there. AI can simulate cameras, lenses, sensors, film stock,lighting, film texture, talent and everything else and make business professionals feel depressed. The winner will be the creative who steers AI and makes it do what they want, not the AI.

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BrydeSorensen

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Re: the Future of Cinematography

PostMon Apr 21, 2025 12:42 am

We need to learn how to use AI and integrate into all workflows at all levels. The AI revolution does not come from "get a finished film from a prompt", it will be from integration piece by piece into our existing workflows and tools. Microsofts idea with "CoPilot", a personal AI that you train and then integrate into your daily work over time is excellent.

This will impower people. Automate the dumb tasks so there is more time for creativity. Automate grading, editing etc.

Honestly there's plenty of video production that should be replaced by AI. I don't care if the ads i see on TV are made from scratch or just AI generated, they're all drivel these days.

Think about how incredible it is, that you can just record something on your phone, then tell an AI to show it as if it was done with proper lighting, steady camera holding etc.
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rick.lang

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Re: the Future of Cinematography

PostMon Apr 21, 2025 1:12 am

BrydeSorensen wrote:… This will impower people. Automate the dumb tasks so there is more time for creativity. Automate grading, editing etc…

Think about how incredible it is, that you can just record something on your phone, then tell an AI to show it as if it was done with proper lighting, steady camera holding etc.


I think we finally have proof the we are living in a multiverse; before today I was skeptical, but I was wrong. I’m in a strange universe that considers editing and grading (and any creative and uniquely intentional task) an art whereas I can only conclude there’s another universe where such dumb tasks are performed by bots.

Seriously I know what you mean, but a bot is important when you want exact repeatability to a gold standard such as Mazda cars very special paint jobs being performed on an assembly line by bots. I’m fine with that for a car. Aesthetics goes beyond that. We can give the bot an Oscar for technical achievement, but not the Oscar for editing or best picture. You’re most welcome to prove me wrong.
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rick.lang

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the Future of Cinematography

PostMon Apr 21, 2025 2:04 am

Tangent:
I see a new episode for “Love Death + Robots” in which a bot does win Best Picture, and then in a flashback we see a bot counting the votes, and going further back then we see bots placing their votes, and then we see a human editor tied to a chair watching the proceedings as another bot signs the human editor’s resignation while the bot Studio Head looks on amused.
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BrydeSorensen

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Re: the Future of Cinematography

PostMon Apr 21, 2025 11:08 am

rick.lang wrote:Tangent:
I see a new episode for “Love Death + Robots” in which a bot does win Best Picture, and then in a flashback we see a bot counting the votes, and going further back then we see bots placing their votes, and then we see a human editor tied to a chair watching the proceedings as another bot signs the human editor’s resignation while the bot Studio Head looks on amused.


That's more like Black Mirror lol...
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BrydeSorensen

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Re: the Future of Cinematography

PostMon Apr 21, 2025 11:32 am

Well you conveniently cut out my point of the quote ;)

It's an artform because it's complex, so complex that the human mind has difficulty holding and evaluating all the factors at the same time.

But the work process being an artform and the resulting product being art is two different things. The viewer consumes the product, not the method. Many types of work can be an artform even if the result is not an "art" product. There are many people out there working on complex things doing things their own way.

Well as i said i think right now people are having fun with AI prompting. It's mind blowing to see images or film come out of a text prompt.

But where it will really shine is integration into the smaller steps in workflows, with human checking of each step. I work with product design and i can see it happening that. Stuff like making a 2D production drawing from a 3D drawing automatically and then just adjust tolerances if needed. Or having the AI make constructions that are simple to explain but tedious to draw, which can then be checked and adjusted. I'm 100% sure this will happen

I don't think we will have "make me a film" prompts make sense anytime soon, and also they struggle with innovating and can only produce results based on current material really.
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rick.lang

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Re: the Future of Cinematography

PostMon Apr 21, 2025 8:37 pm

I quoted your words exactly. Now you’re using examples that do support your contention well but have nothing to do with dumb editing and grading.
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Videobegin

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Re: the Future of Cinematography

PostMon Apr 21, 2025 9:06 pm

Stupid Technology.JPG
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BrydeSorensen

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Re: the Future of Cinematography

PostMon Apr 21, 2025 9:55 pm

rick.lang wrote:I quoted your words exactly. Now you’re using examples that do support your contention well but have nothing to do with dumb editing and grading.


I meant it as dumb tasks + editing and grading. Not that editing and grading are dumb tasks.

Also you left out the important middle text that transitioned to my point. So you did not quote my words exactly.

"This will impower people. Automate the dumb tasks so there is more time for creativity. Automate grading, editing etc.

Honestly there's plenty of video production that should be replaced by AI. I don't care if the ads i see on TV are made from scratch or just AI generated, they're all drivel these days.

Think about how incredible it is, that you can just record something on your phone, then tell an AI to show it as if it was done with proper lighting, steady camera holding etc.


Working with social media and especially podcasts or long form interviews, they really want to have a program that can just edit that for them, grab highlights etc. It's pretty menial work.

I see AI, when integrated in detail or into specific steps in a workflow, to be something that free's up time to focus on creativity (or the parts of creativity that requires hands-on work).

That's the purpose of every tool right now, AI just takes it further :)
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rick.lang

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Re: the Future of Cinematography

PostMon Apr 21, 2025 11:32 pm

BrydeSorensen wrote:…I see AI, when integrated in detail or into specific steps in a workflow, to be something that free's up time to focus on creativity (or the parts of creativity that requires hands-on work)…


Sounds good. But in practice, it could often become the quick and dirty trick that bypasses individual creativity. Ideally suited for a podcast when you want to remove gaps in dialogue or delete “uhmm” and empty words like “absolutely” and “exactly” that some interviewees rely upon to start every response. So no argument on the AI being helpful to speed up the edits in podcasts. AI can go well beyond that of course and intrude upon creative areas that end up being good enough to quickly perform an edit or generate the complete video.

When I record full concerts, I do edit my deliverables so nothing I judge as important to the performance is skipped. For many years, I have often created short highlights of the concerts for publicity. It is work to find the most compelling 30 seconds in an hour long performance.

I wouldn’t want AI to pick those highlights, but I can easily see it happening to my work for my most prominent client this season. So I’m sensitive to what feels like abuse of my work where I’ve lost control of the product in the hands of a new client marketeer that apparently doesn’t want to see my promotional work.
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