Que Thompson wrote:
A problem for Blackmagic's market share.
That's it ? You're worried about BMD being able to sell cameras ?
Que Thompson wrote:1-$5k cinema camera.
I'm not sure what this means. In the 5K price point ?
Que Thompson wrote: However, I personally believe that the majority of BM's customers are people like me. We are the life's blood of this industry. Everyday people who are willing to spend $2500 to shoot high quality, near cinema footage. We range from teenagers to middle aged family men/women. We shoot music videos, fashion videos, social media content, graduation, weddings, and more. We don't have a lot of money, but we know quality when we see it. We're not on set with 30 people helping. We're on "set" by ourselves trying to get the best shot possible with what we have. We don't have all the lights, we don't always have the perfect tool for a particuar shot, but we get it done.
I agree.
The pocket camera FAR FAR FAR outsells the UMP G2. I'm not sure what the other explanation is about, re crew.
Que Thompson wrote:I think with the addition of ProRes Raw and now the price drops, ZCAM is threatening too cut in to that customer base for Blackmagic.
I'm really still struggling to understand this logic. Part of me is, who cares. Different cameras appeal to different users.
Z cam are doing some cool things for sure. And they are aggressive on price. (less so on image IQ in my view though)
But I'm not sure if you've noticed but BMD don't really "follow". They just do their thing. They don't really react to others. Look at their camera design. They don't copy anyone. There's great and not so great outcomes there too.
They innovate. They have done many things before others, who tend to follow later and try to catch up.
For a very long time they were the only camera anywhere near this price doing ProRes. In fact really for a long time it was Alexa or a Blackmagic camera if you wanted ProRes on board recording.
They have a long history in their short time making cameras of just doing their own thing.
Mostly it's worked out great for them and they've generally sold more cameras than they can make. Look at how hard it is AGAIN to get a P4K. They're out of stock as far as I can see with online stores. I don't think you need to worry on their behalf.
I can tell you this....they aren't stopping doing what they do well. They will continue to disrupt and to move very quickly to market.
In this example here, the main thrust is...that you can get ProRes RAW but only with as third party recorder ?
I don't see that as a genuine "must have" honestly. BRAW and regular ProRes are equivalent and are available out of the box with the camera.
I mean mayyyyybe if you are FCP only then it makes sense ? But I think these pluses and minuses apply to image and workflow and everyone has to make their own call about what's important to them.
JB