ATEM HD8 ISO firmware update weirdness

I am trying to update my newly purchased (never used) ATEM HD8 ISO to firmware 9.6.3. I configure my IP address on my laptop and the ATEM. When I bring up the setup utility and it recognizes the ATEM Television HD8 ISO right off, but when bring up the Control Software Control it says "No ATEM Found." Tried this on multiple laptops and get the exact same thing.
Is there a problem with these units or am I missing something?
Is there a problem with these units or am I missing something?