James M wrote:
I can't help but wonder what Panasonic, Sony and JVC will have to answer the challenge Blackmagic is throwing out here. Although if BM can continue to deliver in larger quantities at $2995 it might not matter.
This kind of footage shows you the difference between a spec sheet and final result.
I think it will be a while before the other guys can catch the "look" that BMD have been able to create for their camera. They have really done a great job nailing the colour science as well as putting a lot of DR into the image.
Yes, it's a RAW camera with everything that implies, but there is something remarkably good about the way this camera looks that goes beyond what simply shotting raw high bit depth images suggest.
As much as I love the specs sheets of the Sony cameras I've tried over the years, I've always been underwhelmed by the end results. I keep hoping I'll be turned around because I do like the way they innovate, but the pictures are the most important to me at the end of the day. I've tested many times with Sonys and never been able to choose them for a shoot.
Isn't it great to have options though ? There will be features for some shooters that are essential and that the BMCC won't do well.
I think the BMCC will become known for its image qaulity and unadulterated look, and that's why people will choose it to shoot with despite whatever shortcomings it might have for them.
It seems the same thing happened with the accidental success of the 5Dmk2. A lot of people hated the form factor after coming from "real" cameras, but the unique look meant that people found ways to work with those limitations.
JB.